Dr. Ibe Ben Onoja
Senior Lecturer | Senior Lecturer
Faculty of Communication and Media Studies · Department of Mass Communication
Specialization Development Communication (New Media & Development Studies)
Office: Mass Communication Department, Faculty of Communication and Media Studies, Federal University Oye_Ekiti
Phone: 07039479643
Email: ibe.onoja@fuoye.edu.ng
Biography
Dr. Ibe Ben Onoja is a communication scholar, lecturer, and researcher with extensive experience in research, teaching and administration. He is a member of the academic staff of the Faculty of Communication and Media Studies, where he teaches and supervises undergraduate and postgraduate students while contributing to research, curriculum development, and academic administration.
Dr. Onoja holds academic qualifications in Mass Communication and has established a distinguished record in teaching, research, and community engagement. His research interests include development communication/journalism, new media and development studies, health communication, media framing, political communication, conflict and peace communication, and communication for behavioural change. His scholarly works have been published in reputable national and international journals, edited books, and conference proceedings, including a book chapter published by Springer.
Over the years, Dr. Onoja has taught a wide range of undergraduate and postgraduate courses, including African Communication System, Development Communication, News Writing and Reporting, Media Law and Ethics, Political Communication, Newspaper Production, Development Communication Theories and Strategies, and Seminar in Development Communication. He has successfully supervised several postgraduate dissertations and continues to mentor Master's and doctoral students in communication and media studies.
His research has attracted competitive funding, including a Tertiary Education Trust Fund (TETFund) Research Grant. Beyond academia, he has contributed to national development through professional engagements with organizations such as the World Health Organization (WHO), the Nigerian Press Council, and national voter education programmes. He has also served as a resource person at academic and professional workshops.
Dr. Onoja is passionate about applying communication research to address contemporary societal challenges in health, governance, media, security, and sustainable development. His current research explores digital public discourse, media framing, audience engagement, artificial intelligence in communication, and strategic communication for social transformation. He actively welcomes opportunities for interdisciplinary research collaboration, consultancy, academic partnerships, and postgraduate supervision.
Research Interests
New Media | Development Communication | Health Communication | Security & Conflict Communication | Political Communication and Rhetoric Performance | Media Framing | Behavioural Change Communication
Qualifications
- Bachelor of Science Degree in Mass Communication, Kogi State University, Anygba, Kogi State, Nigeria (2008)
- Master of Science Degree in Mass Communication, Benue State Unversity, Makurdi, Benue State Nigeria (2014)
- Doctor of Philosophy in Mass Communication, Nnamdi Azikiwe University, Awka, Anambra State, Nigeria (2019)
Selected Publications
- Critical discourse analysis of online audiences’ responses to a diabetes foot ulcer prevention campaign: Implications for human capital in agrarian/developing economies.
Authors: Onoja, I. B., Onoja, N. M., Okaiyeto, S. A., Onoja, P. O., Onoja, G. O. and Agara, D. N
International Journal of Agricultural Economics, Management and Development, Vol. 14, issue 1&2. (2026) - Exposure to and adoption of covid-19 prevention campaign messages among residents of south-east Nigeria and the associated constraint factors.
Authors: Agara, D. N.; Wogu, J. O.; Nwachukwu, C., Onoja, I. B.; Sheidu, A.; Okaiyeto, S. A.; Onoja, P. O.; and Sunday-Nweke, N. A
IMSU Journal of Communication Studies, 9(1). 73–88 (2025) - Awareness and adherence to recommended medical-care practices among diabetic farmers in Kogi State: Implications for strengthening healthcare communication policies for farmers in Nigeria
Authors: Onoja, I. B., Onoja, N O., Onakpa, M. S., Onoja, P. O.
International Journal of Agricultural Economics, Management and Development (2025) - Nigerian military’s narratives and performance on corruption control (1966-1999): Implication for national development
Authors: Onoja, I. B.; Itodo, U. F.; Bebenimibo, P.; and Agara, D.
IMSU Journal of Communication Studies, 9(1). 424 – 436 (2025) - Social media agenda setting in Nigerian Democracy and the digital natives’ perception of #endsars protests
Authors: Okaiyeto, S. A., Nwokolo, P. N., Onoja, I. B. and Agara, D. N
Nasarawa Journal of Multimedia and Communication Studies, Vol. 8, No. 1 (2025) - An analysis of national newspapers’ online coverage of suicide and its associated factors.
Authors: Onoja, I. B.
Nasarawa Journal of Multimedia and Communication Studies, Vol. 8, No. 1 (2025) - Nigerian online audiences’ responses to the establishment of Ministry of Livestock Development news: Implications for farmers-herders conflicts resolution
Authors: Onoja, I. B., Bebenimibo, P., Olajide, B. R., Agara, D. N, Onoja, N. M., Ojih, S. E. U., Shaibu, G. O., Onakpa, M. S., Ignatius, M. C. & Adejo, P. E.
Journal of African Films and Diaspora Studies (JAFDIS), Vol. 8, No. 4, (2025) - Newspaper Framing of Biafra Agitation in Nigeria: Exploring Peace Journalism Option.
Authors: Asogwa, C. E. and Onoja, I. B.
Ebonyi State University Journal of Mass Communication Vol. 10, Issue 1, pp. 29-41 (2023) - Cultural practices and adoption of national family planning communication campaigns on select ethnic groups in Nigeria
Authors: Ojih, S. E. U., Adeyeye, B., Onoja, I. B.., Adesina, E., Omole, F., and Kayode-Adedeji, T
Healthcare Journal 11,495.1-14 (2023) - Nigerian newspapers coverage of suicide: Assessment of adherence to WHO suicide reporting guidelines
Authors: Onoja, I. B.; Ojih, S. E. U.; Onoja, P. O.; Onoja, N. M; Bebenimibo, P; and Akor, S. S. E
Indian Journal of Psychiatry 65(5): p 579-585 (2023) - Critical discourse analysis of online audiences’ comments: insights from Channels TV’s Facebook audiences’ comments on farmers-herders conflicts news stories in Nigeria
Authors: Onoja, I. B., Bebenimibo, P. and Onoja, N. M
Sage Open. Vol. 12 (3).1-13 (2022) - Analysis of Facebook audiences’ comments on herdsmen attack news in Nigeria and implication for national unity and security
Authors: Onoja, I. B, Bebenimibo, P., and Onoja, N. M
Ebonyi State University Journal of Mass Communication. Vol. 8, Issue 1 (2021) - Historical Evaluation of the Gains and Pains of Social Media Use in Nigerian General Elections (1999-2019)
Authors: Onoja, I. B, Asogwa, C. E. and Itodo, U. F.
FUOYE Journal of Communication. Vol.4 (2020) - Assessing the impacts of information and communication technology (ICT) on security in the contemporary African society
Authors: Onoja, I. B, Itodo, U. F., and Bebenimibo, P
Nasarawa Journal of Multimedia and communication studies (2020) - An Examination of Socio-sexual Interactions on Social Networking Sites among Students of Tertiary Institutions in Kogi State, Nigeria
Authors: Ojih, E. U., Asogwa, C. E. and Onoja, I. B.
Mass Media Review (2018) - Social networking Sites and Social Behaviour of students of tertiary Institutions in Kogi State, Nigeria
Authors: Asogwa, C. E., Ojih, E. U. and Onoja, I. B
Babcock Journal of Mass communication. Vol.3 No.1. (2018) - Young farmers’ awareness, perception and adoption of edible insects farming/consumption for sustainable food security in Kogi State, Nigeria
Authors: Onoja, I.B., Onoja, M.N., and Agara, D.
FUOYE Journal of Communication (2017) - Influence of social marginalization on female use of social networking sites in Anyigba, Nigeria
Authors: Asogwa, Chika E.; Onoja, Ibe Ben and Ojih, Emmanuel U
Makurdi Journal of Communication Research (2013) - Website use as a public relations tool in Zenith Bank Nigeria
Authors: Ogwo, A. C.; Onoja, I. B.; Itodo, J. D.; Adeyeye, B. K.; and Audu, I. O.
Makurdi Journal of Communication Research (MJCR) (2013) - Comparative analysis of the Daily Trust and the Punch newspapers coverage of climate change issues in Nigeria
Authors: Asogwa, C. E.; Onoja, I. B. and Ojih, E. U
KSU Journal of Mass Communication (2013) - The Broadcast media as tools for conflict management in Jos, Plateau State.
Authors: Adeyeye, B. K.; Audu, I. O.; Onoja, I. B. and Ojih, E. U
Journal of Communication and Language Arts (JCLA). (2013) - Public relations: Implications for managing the Nigerian economy
Authors: Onoja, I. B. and Adeyeye, B. K
KSU Journal of Mass Communication, Vol. 1 (2) (2012)
Grants
- Research Grant - TETFund - Amount: NAIRA 1,070,000.00
Total Grant: NAIRA 1,070,000.00
Membership of Professional Bodies
- African Council for Communication Education (ACCE) - Memeber (2019 till date)
- Association of Communication Scholars and Practitioners of Nigeria (ACSPN) - Memeber (2019 till date)
Paper Presentation - Local
- Policing the police? Analysis of VDM’s TikTok engagement against corruption among select agencies in Nigeria - 12th Annual Conference of the Association of Communication Scholars and Professionals of Nigeria (ACSPN), held in Warri, Delta State on September 2nd to 5th, 2025 (2025)
- Analysis of Nigerian Military/Presidential Rhetorics and Performance on Corruption Control (1966-2019): Implication for Sustainable National Development - 25th Annual African Council for Communication Education (ACCE) Conference/AGM held at Baze University, Abuja, November 12th -15th, 2024 (2024)
- Rethinking ethnic identity through the media for sustainable national development in a multi-ethnic society - 18th Annual African Council for Communication Education (ACCE) Conference/AGM held at the Ebitimi Banigo Hall, University of Port Harcourt, Rivers State, October 25th -28rd, 2016 (2016)
Paper Presentation - International
- Critical discourse analysis of national Nigerian television facebook audiences’ feedbacks on security news: Implications for security and peaceful co-existence. - ICAfrica 2nd Biennial Regional Conference, 7-9th November, 2018 at School of Information and Communication Studies, University of Ghana, Legon, Ghana (2018)
- Social networking Sites and Social Behaviour of students of tertiary Institutions in Kogi State, Nigeria - 8th International Conference on Languages, Social Sciences, Education and Interdisciplinary Studies (ICLSSE 2017). December4th to 6th, 2017 (2017)
Postgraduate M.Sc Supervision
- Muhammed Nana Mariam - Audience responses to online newspaper coverage of domestic violence in Nigeria: a focus on Osinachi death saga (2022)
- Aroke Nazifi Muhammed - Analysis of online audience comments on religion related extra-judicial killing of Deborah Samuel (2023)
- Abe Ifetayo Janet - Punch and Vanguard newspaper Report on Ritual Killings from October 2021-March 2022 (2024)
- Udojo Francis Ojonugwa - Visual Communication and Environmental Sanitation: A Study of Federal University, Lokoja Students Responses to ‘Keep FUL Clean’ Signage (2024)
- Edoka Stella Laruba - Kogi State rural dwellers’ awareness and response to tuberculosis control and prevention campaign on Confluence FM, Lokoja Kogi State (2024)
- Elaigwu Unekwu Jane - Public perception of the role of social media influencers in the #endsars protest in Nigeria (2026)
Course Teaching
- MAC 102 - Writing for the Mass Media (2023/2024)
- MAC 307 - Newspaper and Magazine production (2023/2024)
- MAC 312 - Development Communication (2023/2024)
- MAC 401 - Media Law and Ethics (2023/2024)
- MAC 603 - News Reporting and Editing (2023/2024)
- MAC 705 - Seminar in Development Communication (2023/2024)
- MAC 730 - Promotional Strategies & Media Production (2023/2024)
- MAC 732 - Development Communication Theories and Strategies (2023/2024)
- MAC 748 - Advertising and Consumer Behaviour (2023/2024)
- MAC 813 - Development Communication (2023/2024)
- MAC 102 - Writing for the Mass Media (2024/2025)
- MAC 307 - Newspaper and Magazine production (2024/2025)
- MAC 312 - Development Communication (2024/2025)
- MAC 401 - Media Law and Ethics (2024/2025)
- MAC 705 - Seminar in Development Communication (2024/2025)
- MAC 813 - Development Communication (2024/2025)
- MAC 830 - Promotional Strategies & Media Production (2024/2025)
- MAC 832 - Development Communication Theories and Strategies (2024/2025)
- MAC 930 - Political Communication and Public Opinion (2024/2025)
- CMS 102 - Writing for the Mass Media (2025/2026)
- MCM 107 - African Communication System (2025/2026)
- MAC 307 - Newspaper and Magazine production (2025/2026)
- MAC 312 - Development Communication (2025/2026)
- MAC 401 - Media Law and Ethics (2025/2026)
- MAC 404 - Advanced Reporting (2025/2026)
- MAC 805 - Seminar in Development Communication (2025/2026)
- MAC 842 - Seminar in Public Health (2025/2026)
- MAC 848 - Advertising & Consumer Behaviour (2025/2026)
Photo Gallery / Picture Evidence