Nigerian Institute of Public Relations
Dr. Ukam Ivi Ngwu
Senior Lecturer
Department of Public Relations, Faculty of Communication and Media Studies
Area of Specialization: Communication and Media Studies
Biography
Dr. Ukam Ivi Ngwu is an International Scholar, Communicologist, Legal Practitioner, Editor, Public Affairs Analyst and Media Consultant from Biase LGA, Cross River State, Nigeria. He is a is Senior Lecturer in the Department of Public Relations, Faculty of Communication and Media Studies, Federal University Oye-Ekiti. He was the pioneer Head, Department of Journalism and Media Studies at the University of Calabar. He holds a BSc, MSc, PhD degrees in the field of Mass Communication and other qualifications in Law and Education. He has taught several courses in Communication, Law and Education at several universities and Research Institute in Nigeria. He is widely published in both local and international refereed journals and belongs to several notable professional bodies like: Nigerian Institute of Public Relations (NIPR), Advertising Practitioners Council of Nigeria (APCON), Nigerian Bar Association (NBA), African Council for Communication Education (ACCE), International Association of Contemporary Researchers (IACR), Association of Media and Communication Scholars (AMCRON), Society for Health Communication, etc. His research areas include: Development Journalism, Public Relations, Health Communication, peace advocacy and spiritual communication.
Research Interests
Development Communication | Public Relations | Health Communication | Peace Communication | Spiritual Communication| Media Studies/Law
Qualifications
| Degree | Institution | Year |
|---|---|---|
| PhD Mass Communication | University of Uyo | 2019 |
| MSc Mass Communication | Cross River University of Technology, Calabar, Nigeria | 2016 |
| BSc Mass Communication | Cross River University of Technology, Calabar, Nigeria | 2012 |
| LLB Laws | University of Calabar, Calabar, Nigeria | 2017 |
| BL Laws | Nigerian Law School, Abuja | 2018 |
| Post Graduate Diploma in Education (PGDE) | Cross River University of Technology, Calabar, Nigeria | 2018 |
Professional Qualification
African Council for Communication Education (ACCE) Nigeria
Council of Legal Education/ Body of Benchers
Advertising Regulatory Council of Nigeria (ARCON)
International Association of Contemporary Researchers (IACR)
Association of Media and Communication Researchers (AMCRON)
Awards
African Council for Communication Education (ACCE) Nigeria
Grants
Association of Brotherhood Academic Scholars
Membership of Professional Bodies
Associate Member
Full Member/Scholar
Full member
Associate Member
Full Member
Full Member
Paper Presentation - Local
A paper presented at the 26th Annual Conference of the African Council for Communication Education (ACCE) Calabar.
A Paper Presentation at the Maiden International Conference on Media & Communication Studies Organised by the Department of Mass Communication, University of Cross River State, Calabar Nigeria 13th - 16th May, 2025.
A paper presentation at the 25th Annual Conference of the African Council for Communication Education (ACCE) held at Baze University Abuja 2024.
A paper presented at the Institute for Peace and Conflict Resolution Conference held October, 2022
A paper presented at the 19th Annual Conference of the African Council for Communication Education (ACCE) Jos, 2017.
. A paper presented at the 21st Annual Conference of the African Council for Communication Education (ACCE) Abuja 2019.
A paper presentation at the 19th Annual Conference of the African Council for Communication Education (ACCE) Jos, 2017.
A paper presentation at the 19th Annual Conference of the African Council for Communication Education (ACCE) Jos, 2017.
Postgraduate M.Sc Supervision
Perception of Online Advertisment of Always Sanitary Pads among Consumers in Calabar Nigeria
Crisis Communication and Reputation Management of Nigerian Airline: A study of selected Cases in Akwa Ibom State
Students’ Social Media Use and Time Management: A Comparative Study of Cross River University of technology (CRUTECH) and University of Calabar (UNICAL).
Course Teaching
Destination Experience in Public Relations
Human Relations in Public Relations
Introduction to Advertising
Introduction to Book Publishing
Book Publishing and the Law
Public Relations Planning and Development
Introduction to Communication Technologies
Custom Fields
African Council for Communication Education (ACCE) Cross River State 2024-Date
Brotherhood of the Cross and Star (BCS) Editorial and Review Board 2025-Date
Board of Trustees, University of Cross River State (UNICROSS) Alumni Association 2023-Date
Editorial Board of International Journal of Advanced Mass Communication and Journalism 2020-Date
Editorial Board of International Journal of Humanities & Social Science: Insight & Transformations, 2017-Date
Editorial Board of International Journal on Transformations of Media, Journalism & Mass Communication (Online ISSN: 2581-3439) (2017-Date)
Editorial Board of Communication and Linguistics Studies Journal, Science Publishing Group, 1 Rockefeller Plaza, 10th and 11th Floors, New York, NY 10020 U.S.A. 2020-Date
International Advisory Board, Shri Venkateshwara University, Gajraula, India (2020-Date)
Director Strategy and Communication (Volunteer), Child’s Protection Officers Nigeria, Abuja Children Home Karu Abuja, 2020-Date
Selected Publications
Safeguarding the Fourth Estate: Legal, Organisational, and Professional Roadmaps to Media Safety in Nigeria
Authors: Abba, M. M., Agbamu , B. O., Alobo, E. E., Amana, D., Nwoga, C. C., Ngwu, U. I., & Nwogbo, V. C.
Ianna Journal of Interdisciplinary Studies , 8(2), 806–823 • 2026
Open publicationChapter Eighteen: Introduction to Science Communication
Authors: Ngwu, U. I., Egbai, P. O. & Ogbu, Kingsley, A.
Calabar: University of Calabar Press. • 2025
Chapter Two: Ethical Issues in Journalism Practice in Nigeria
Authors: Ngwu, U. I. & Ogande, A.
Calabar: University of Calabar Press. • 2025
Selected issues in health communication. LAP Lambert Academic Publishing
Authors: Ngwu, U. I.
LAP Lambert Academic Publishing. • 2025
Open publicationSelf-Efficacy and Test Anxiety as Predictors of Achievement in Uni-Dimensional Mathematics Objectives Test: A Study of Secondary School Students in Calabar, Nigeria
Authors: Ayang, E. E. & Ngwu, U. I.
Edumalsys Journal of Research in Education Management, 3(2), 195-208. • 2025
Open publicationDecolonization of Communication Products and Education in Africa: A Revisit to Cultural Imperialism
Authors: Ukam, J. I. & Ngwu, U. I.
ALSYSTECH Journal of Education Technology, 3(1), 114-127 • 2025
Open publicationAddressing Nigeria's Rising Food Insecurity through Agricultural Communication
Authors: Ngwu, U. I. & Ekwok, L. N.
International Journal on Transformations of Media, Journalism & Mass Communication, 10(1), 28-30. • 2025
Open publicationUtilization of Digital Resources for Learning by Students with Intellectual Disabilities in Southern, Nigeria
Authors: Virginia Emmanuel Ironbar1,*, Lawrence Nkpang Ekwok2, Mokutima E. Ekpo3, Joseph Enyia Ekpang2, Eric Ugor Ogri2, Benard Atrogor Oko4, Ojong Rose Ayiba1, Emmanuel Acha Onigah5, Ukam Ivi Ngwu2, Cecilia Akpana Beshel1, Agnes Ingia
Journal of Intellectual Disability - Diagnosis and Treatment • 2025
Open publicationUtilization of Social Media Networks for Teaching Effectiveness in Tertiary Institutions of Cross River State, Nigeria: Implications for Learning and Practice in an Environment
Authors: Lawrence Nkpang Ekwok, Ekpe Edemekong Lawson, Ibituru Iwowari Pepple, Ukam Ivi Ngwu, Effiom Veronica Nakanda, Lilian Anwulika Okoro, Effiom Bassey Ekeng, Ekwok Mercy Lawrence, Lucy Obil Arop, Abu Patience Eyo, Ofem Odim Otu,Chrisantus K
Journal of Intellectual Disability-Diagnosis and Treatment, 13, 67-84 • 2025
Open publicationUsing music storytelling communication intervention to promote acceptance of C-sections among families in rural areas
Authors: Nnanyelugo, C. E., Nnanna, N. M., Ngwu, U. I., Nwokedi, O. P., Okwuowulu, C., Ewulu, I. J., Nwoga, C. C., & Gever, V. C.
Evaluation and Program Planning, 108, 102521. • 2025
Open publicationInfluence of social media sites on self-efficacy of tertiary institution students in Cross River State
Authors: Ayang, E. E., Ngwu, U. I. & Ukam, J. I.
CRUTECH Journal of Communication (CJC) 4 (3), 31-39. • 2025
Open publicationEvaluation of Media Campaigns and Adherence to Regulations Against Public Smoking in Cross River State, Nigeria.
Authors: Egbai, P. O. & Ngwu, U. I.
International Journal of Communication Research, 15(1), 61-70. A publication of Apollonia University of Lasi • 2025
Open publicationInfluence of Cigarette Pack Health Warnings on Awareness and Attitude Towards Smoking in Cross River State
Authors: Ngwu, U. I.
Communication Plus: An International Journal of Science Communication, 1(1), 1-8. A publication of Department of Mass Communication, University of Cross River State (UNICROSS). • 2025
Assessing the Watchdog Role of Citizen Journalism through Social Media News Gathering Approach in Nigeria
Authors: Ogande, A., Ngwu, U. I. & Ubong, B. A.
Bosede, A. Gwaza, P. & Obor (Eds). A book of proceedings of conference for Youth, Social Media and Community Peacebuilding organised by the Institute for Peace and Conflict Resolution, Abuja and the Centre for Peace and Strategic Studies, University of Il • 2024
Open publicationReputation Management, Lobbying and Budget Padding of the Nigerian 9th National Assembly: A Public Perspective.
Authors: Ogande, A., Ubong, B. A., Yakubu, & Ngwu, U. I.
Book of Proceedings of the International Conference on Governance and Development organised by the Institute for Development communication, Nasarawa State University, Keffi. • 2024
Open publicationReligious Crises in Northern Nigeria: An Indictment of the Nigeria Press
Authors: Aruku, K. J., Ekwok, L. N., Ngwu, U. I. & Ikangkang, J. U.
Innovations, 79(6), 1838-1855. • 2024
Open publicationImplications of Social Media and Youth Mobilisation during the EndSARS Protests in Nigeria for Peace Building.
Authors: Ngwu, U. I., Ejishie, D. A. & Ukam, C. A.
Biannual Review of Glorious Vision University, 1(1): 127-137. • 2024
Open publication). Assessing Mass Media Protection of Child’s Rights and Menace of Street Children in Cross River State, Nigeria
Authors: Ngwu, U. I, Ukam, J. I., Ogande, A. Ukam, C. A., Anderson, A.
The Journal of Development Communication, 35 (2), 60-72. A publication of the Universiti Selangor (UNISEL). • 2024
Open publicationPolitical Development and Conflict in Dr Congo: Implications for Nigeria’s Foreign Policy and Democracy in Africa
Authors: Ngwu, U. I. & Ukam, C. A.
Political Development and Conflict in Dr Congo: Implications for Nigeria’s Foreign Policy and Democracy in Africa • 2023
Open publicationThe role of organisational communication in corporate health
Authors: Ngwu, U. I. & Nyong, S. R.
CRUTECH Journal of Communication, CJC, 4(3), 48-50. • 2023
Open publicationSocial media and cultural diplomacy in developing nations
Authors: Inyali, P. O., Ngwu, U. I. & Ogande, A.
International Journal of Advanced Mass Communication and Journalism, 3(2):14-18 • 2022
Open publicationDomestic Violence and Development Communication in Rural Communities
Authors: Ngwu, U. I., Ukam, C. A. & Ogande, A.
International Journal of Current Research in Education, Culture and Society, 6(2), 114-126 • 2022
Open publicationModern Nigeria mass media law & ethics: a guide for media practitioners and students
Authors: Ngwu, U. I.
Peru: Lambert Publishing. • 2021
Studies in Public Relations: A Model of Practice
Authors: Ogande, A. & Ngwu, U. I.
Abuja: Midas Research and Communication Vom Banex Plaza. • 2021
Influence of Digital Media Literacy on Health Outcome of Youths: A Call for Increased Media Education
Authors: Ngwu, U. I., Ivi-Ngwu, S. U. and Anim, C. E.
International Journal of Advance Mass Communication and Journalism, 1, 1-16. • 2020
Open publicationVisualisation and message testing as tools to guarantee quality control in modern outdoor advertising
Authors: Ngwu, U. I., Akpede, K. S. & Ogande, A.
International Journal of Management and Social Sciences (IJOMASS), (1), 38-49. • 2020
Open publicationStrategic Communication and Management of Malaria Disease in Cross River State, Nigeria
Authors: Nyiam, D. D. & Ngwu, U. I.
International Journal on Transformations of Media, Journalism & Mass Communication, 5(2), 97-110 • 2020
Open publicationCommunity Relations Strategies and Conflict Management: A look at Shell B.P. Company’s Antecedents in Ogoni-Land, Nigeria Amidst Renewed Call for Oil Production.
Authors: Ngwu, U. I., Egbai, P. O., Nyiam, D. D., & Emeng, D. E.
International Journal of Management and Social Sciences (IJOMASS), 1(2), 14-37. A publication of Baze University. • 2020
Open publicationAesthetics Communication and Malaria Drugs Advertisement in Calabar Metropolis
Authors: Ngwu, U. I. & Ogande, A.
CRUTECH Journal of Communication, 2, 1-13 • 2020
Open publicationThe Economic Influence on Media Practice in Nigeria: A Classical Marxian Perspective
Authors: Ngwu, U. I., Aruku, J. K., Ejishie, D. A. and Inyali, P. O.
International Journal of Communication Research, 8(1), 66-72. A publication of Apollonia University of Lasi • 2018
Open publicationNew Flow Challenges in the Present World Information Order: A Critical Analysis
Authors: Ngwu, U. I.
Novena Journal of Communication, 5(1), 182-192. • 2018
Open publicationTraditional Institution and Development Communication in Nigeria
Authors: Ngwu, U. I.
Journal of Media, Communication & Linguistics, 5(1), 166-172. A publication of Faculty of Communication Technology, Cross River University of Technology Calabar. • 2018
Open publicationEvaluating the Impact of Health Education on Health Knowledge: A Study of Secondary School Students in Cross River State, Nigeria
Authors: Ngwu, U. I. & Ekpiken-Ekanem, R.
International Journal of Humanities & Social Science: Insights & Transformations, 3(1), 35-44 • 2017
Open publicationNon-Disclosure of Health Status of Public Officers in Nigeria: A Case Study of President Buhari’s Health Issues
Authors: Ngwu, U. I.
International Journal of Transformation in English & Education, 2(3), 12-23 • 2017
Open publicationCampaign against Open Waste Dump in Nigeria: The Role of Health Communication
Authors: Ngwu, U. I.
International Journal on Transformations of Media, Journalism & Mass Communication, 2(1), 1-8 • 2017
Open publicationStrategic Public Relations and The Polio Eradication Programme in Nigeria
Authors: Ngwu, U. I. and Inyali, P. O.
International Journal on Transformations of Media, Journalism & Mass Communication, 2(2), 38-46 • 2017
Open publicationCampaign against Self-Medication Practices in Rural Nigeria: A Social and Behaviour Change Communication (SBCC) Approach
Authors: Ngwu, U. I.
CRUTECH Journal Communication (CJC), 1(1), 170-177. • 2017
Open publicationCorporate Social Responsibility and Reputation Management of Public Hospitals in Nigeria
Authors: Ngwu, U. I. and Ogande, A. O.
FOUYE Journal of Communication, 1(1), 122-132. • 2017
Open publicationEvaluation of Communication Strategies in the National Immunisation Campaign in Cross River State
Authors: Ngwu, U. I.
International Journal of Communication, 22, 133-143. A publication of the Department of Mass Communication, University of Nigeria, Nsukka, Enugu State. • 2017
Open publicationThe Practice of Open Defecation in Rural Communities in Nigeria: A Call for Social and Behaviour Change Communication Intervention
Authors: Ngwu, U. I.
International Journal of Communication Research, 7(3), 201-206. A publication of Apollonia University of Lasi • 2017
Open publicationRelegation of African Traditional Religion Leaders in Conflict Management: A Wakeup Call for Development Communication Experts
Authors: Ngwu, U. I. & Nyong, S. R.
. International Journal on Transformations of Media, Journalism & Mass Communication, 9(2), 73-77.
Open publication